Philip O’Brien – Creation Media 18/01/17 I recently read two great articles on some of the reasons why Hillary Clinton lost the 2016 U.S. Presidential elections. Simon Dumencos excellent post mortem of Hillary’s doomed campaign in 9th Novembers Ad Age entitled “How Did Hillary Clinton Screw This Up? For Starters, Her Advertising Was All Wrong” […]
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Creation Media: 2017 Marketing Trends – Philip O\’Brien Creation Media have put together our predictions for some of the marketing trends we think will go big(ger) in 2017. Some are obvious, some already exist and will continue to get bigger, and some are less obvious. How many will be right? Lets wait a year and […]
Philip O\’Brien Creation Media How to Comfortably present to the camera. The videos to accompany the First and Second blog posts can be accessed here https://www.youtube.com/watch?v=yY6WvfV6jDM and here https://www.youtube.com/watch?v=CXiAjtwnysM To view the video for this blog click here: https://youtu.be/S36ALRkgfgI An estimated 90% of people are termed visual, meaning they respond to visual cues. Therefore it is critical […]
Philip O\’Brien Creation Media 28/09/2016 Hello, welcome to the second blog in this series where we look at using video content to build your brand. In Part 1 we briefly mentioned types of video. Here we look at the various ways video can be used in more detail. The video of this blog is available […]
Philip O’Brien Creation Media 04/09/16 Lights, Camera, Customers! Video Blog: http://https://www.youtube.com/watch?v=OFD3A12nNU0 I recently delivered a workshop which focused on using video content to build brand. So I\’ve written a few blog posts to compliment the videos on this topic. This first post explains some of the basics around developing and creating content and how it can […]
Creation Media are delighted to be asked to deliver a 3 hour workshop as part of Leitrim Enterprise Week. Creation Media\’s Philip O\’Brien will be presenting the workshop in The Hive in Carrick on Shannon on the 10th March from 9.30am to 12.30pm. The workshop examines how companies create business stories which customers identify with […]
Philip O\’Brien – 29/08/16 Social Media, the great saviour of the small business. If I\’d a euro for every time I’d heard this comment! Social media has levelled the playing field in many respects. It allows smaller businesses with modest budgets to compete with bigger brands. Yet almost all businesses employ social media without realising […]
The winner of the Springsteen Tickets was Robbie McNabb Heatherview Sligo Well done Robbie enjoy the gig and thank you to everyone who entered the Springsteen competition
Creation Media are delighted to be delivering a workshop entitled \”Content Imagery & Great Storytelling, how great stories can attract customers to your business\” on 10th March 2016 as part of Leitrim Enterprise Week. Creation Media\’s Philip O\’Brien will be exploring how great content connects and attracts customers to businesses and allows businesses to build […]
… But Branding is only for big businesses Practical methods for branding small businesses. Philip O\’Brien Creation Media Updated 30/08/16 About 6 months ago I had a conversation with a business owner. The company has been established since the eighties. and recently expanded to a second location. She said she wanted marketing. I explained that marketing […]
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