Branding
We help New Brands Start Up and Existing Brands Start Over
Branding
We assist our clients to develop new brands and transform existing ones combining innovative brand strategies with award winning creative and design.
A great story doesn’t live until it’s told. We work with our partners to capture and create great brand stories. We then help to promote these messages in your voice across all advertising mediums.
With over 20 years’ experience we carefully craft compelling creative to build your brand or promote your product or service across all channels and mediums including TV, radio, magazines and newspapers, print literature, direct mail, eNewsletters, online /digital spaces, social platforms, ambient, point of sale (POS) and outdoor billboard media. From creative to negotiation, to placement we do it all
Discovery
Getting the full and clear picture. Working alongside our partners to deliver effective solutions based on our knowledge of your business.
Creation Media provide great creative ideas and communications supported by strong insights and sound strategic thinking. Building on this understanding is the key to creating strong customer brand relationships.
Insight Programs
To provide clarity on a brand meaning, on customer perceptions, or to map the customer journey requires solid insight to guide direction and creative decisions.
We work with our partners to reveal relevant data which strengthens understanding of customer experience.
Brand Workshops
Our workshops help to define your brand, who you want to become to stay relevant and resonate more powerfully with your internal customers and customers/clients.
Our brand workshops drive brand insight and sets the business apart.
It informs all business structures and decisions and ultimately provides clarity of purpose for your staff and healthier customer relationships.
Internal Engagement Programs
Many organisations under value their most important asset, their people. Your people are on the front line interacting with customers and representing your brand values.
Our internal engagement programs ensure an inclusive brand culture throughout your organisation.
Ideation
This is where all the research is transformed to create solid systems and strategies which provide shape for your brand.
We create authentic flexible platforms which reflect and amplify the brand personality and spirit and accurately bring your brands strategy to life for your internal and external customers.
Brand Naming
What’s in a name? Quite a lot actually. Great names are memorable, descriptive and evoke customer emotions.
Great brand names tell a story, they are multi-faceted and rooted deep in meaning. They usually embody and communicate the brands key message.
What will your name say about you?
Brand Strategy and Positioning
Building a strong successful brand takes time. Building customer relationships and loyalty can only be achieved through a compelling relevant brand story which engages customers and sets your brand apart.
Creation Media work with partners to help define and communicate the brand purpose, personality and tone of voice which will inform internal systems and processes and drive growth and success.
Brand Architecture
Every successful brand has a strategy
And the foundation of a successful brand strategy is a comprehensive well structured brand architecture which everyone from customer facing front line staff to the senior management understand and implement.
In simple terms brand architecture pulls together all the different elements of your brand into one simple easy structure which can be shared and understood and help difference you and create a point of difference in the consumers mind.
Our 5 step process aligns elements such as your brand story and brand promise, your brand messaging and personality and incorporates these into your organizational structure.
Communications Planning
In a crowded multimedia landscape reaching and engaging customers has become more complicated.
Where should ads be placed? What messages need to be promoted? How can this be tracked? What’s the ROI?
The key is understanding your customers motivations, decision making process and brand touchpoints.
Knowing what moves them, the decision process and journey they take to purchase and the problems they face is essential to running effective campaigns and communications.
Whether it be across digital, print or environmental channels, with over 20 years’ experience of media planning and buying, Creation Media are well positioned to ensure your brand is in the best position for success, irrespective of budget.
Expression
The best bit! This is where we create and launch all the brand touchpoints to help tell your brands story.
We give brands a voice and a face; and we help you tell a story, visually. Engaging with your brand in a uniformed way creates a more compelling and engaging story.
Whether it is through identity design, advertising or video, we ensure it communicates the essence of your brand.
Brand Identity
Creating a strong visual mark such as a logo which immediately identifies your brand and communicates your values is important.
Creation Media create truly evocative brand assets such as logo’s type face, colour palettes and brand imagery.
So, whether your brand identity requires a fresher more contemporary look to reinvigorate it or you require a brand new identity to tell your story we’ve got it.
Print Literature
A traditional medium but still popular due to the variety of formats and purposes.
Creation Media work with our partners to create stunning print design whatever the format.
Advertising
A great story doesn’t live until it’s told. We work with our partners to capture and create great brand stories. We then help to promote these messages in your voice across all advertising mediums.
With over 20 years’ experience we carefully craft compelling creative to build your brand or promote your product or service across all channels and mediums including TV, radio, magazines and newspapers, print literature, direct mail, eNewsletters, online/digital spaces, social platforms, ambient, point of sale (POS) and outdoor billboard media. From creative to negotiation, to placement we do it all.
Web Development
One of your brands major customer touchpoints, websites may provide information, an opportunity to interact with your customers or a sales platform depending on your business requirements.
To create beautifully engaging, customised websites for our partners which delight users with intuitive navigation and seamless ecommerce functionality we immerse ourselves in your business.
We translate this insight into award winning websites and we love doing it!
Video & 3D Animation
Video is THE communication method of now and of the future. 82% of all internet traffic is video. Video forms the majority of most search results.
Video is flexible and has the unique ability to get to the heart quicker, show authenticity and demonstrate product features and benefits better that any other medium.
We love video as a storytelling medium and enjoy working with our partners so let’s get the cameras rolling.
Our Latest Branding and Logo Design Projects
Diversity Sligo
Brand Redesign
Ceramic City
Brand Redesign
Ready to Talk?
Get in touch with us about your next brand project…